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Marketing and loyalty

How to bring guests back: loyalty cards, offers, reviews and messages that people actually read.

8 articles

Restaurant Gift Cards and Vouchers

How restaurant gift cards and vouchers work: cash flow, selling and redeeming safely, tax and expiry points to check, fraud risks and alternatives.

DineHarbor teamOct 20, 20269 min read

Marketing and loyalty

Restaurant Food Photography

How to take good restaurant food photos with a phone: light, angles, styling, a shot list, honest editing, Google photo rules, permissions and uses.

DineHarbor teamAug 22, 20268 min read

Marketing and loyalty

Restaurant PR and Local Press

How to win local press for a restaurant: find the story, build a media list, write a short pitch, host writers, follow free meal disclosure rules and measure.

DineHarbor teamJul 1, 20268 min read

Marketing and loyalty

Restaurant Events and Private Dining

How to run private dining and events: rooms, packages, pricing, minimum spend, booking terms, licences, allergens, staffing, run sheets and promotion.

DineHarbor teamMay 5, 20268 min read

Marketing and loyalty

Restaurant Social Media Without the Burnout

A realistic restaurant social media plan: pick one or two platforms, post what guests want, take better food photos and measure real orders.

DineHarbor teamApr 18, 20268 min read

Marketing and loyalty

Google Business Profile for Restaurants

Set up and run a Google Business Profile for your restaurant: claim it, keep hours and menu right, use photos and reviews, and avoid suspension.

DineHarbor teamFeb 2, 20267 min read

Marketing and loyalty

Adding Catering to a Restaurant

How to add catering to a restaurant: menus that travel, pricing per head, minimums, food safety and registration, allergens, transport, terms and growth.

DineHarbor teamJan 8, 20268 min read

Marketing and loyalty

Restaurant Email and SMS Marketing Rules

Run restaurant email and text marketing legally: consent, the UK soft opt in, opt outs, what to send, how often and a note on US rules.

DineHarbor teamNov 28, 20257 min read